ARTICLES & RESOURCES
Useful ideas for a better website.
Explore website design, search visibility, technology, and practical ways to make your online presence more useful.
Ideas to help you plan, improve, and care for your business website.
EXPLORE BY TOPIC
Choose a useful starting point.
01
Website planning
Understand the role of your website and the decisions that shape it.
02
Design & content
Explore layouts, branding, and information that help visitors understand your business.
03
Technology & care
Find articles about the tools and maintenance behind a useful website.
Latest articles
Starting a Business with a Disability
Although entrepreneurs with disabilities can face unique financial hurdles, the benefits from self-employment far outweigh these challenges. In order to provide information for disabled new business owners, we are linking to a guide by experts providing insight on the...
Resources to Help Small Businesses Adapt, Reset, and Recover from COVID-19
COVID-19 has changed the way we do business and how we live our lives, and many of these changes are bound to stick. Even as lockdowns are easing, it will still be important for small businesses to have access to resources that will help them evolve and successfully...
5 Reasons UX Roles are Growing Rapidly in 2020
With the growing market for online goods and services, the demand for skilled UX designers is growing rapidly at an exponential rate. With people spending more than 3 hours everyday on the internet through their smart gadgets and devices, there is a dire need of...
Why you should start using chatbots in 2020
How are you communicating with your customers? With more and more people staying home as a result of the CoronaVirus, finding ways to communicate with your leads 24/7 is key. The advent of the chatbot technology has made it possible for individuals and companies to...
Tips for Effective Mobile Website Design
Mobile Websites Are Important Today, over 3 billion people worldwide use the internet for various purposes, and of those, roughly 80% access it using smartphones. As a business, if you're not reaching your target audience through mobile search or are not...
Why is an Online Presence Important for Businesses?
Why is an Online Presence Important for Businesses? In today’s society, the majority of the population live via online channels. Social media is becoming a tool used to communicate with friends, family and occasionally even strangers around the globe. Not only this,...
6 SEO Copywriting Tips To Increase Your Rankings in 2020
SEO copywriting tips can help turn your website from good to great. So, what are you doing to improve your SEO? With Google admitting that content and backlinks have the power to move the needle, these should always be a central part of any SEO strategy. But are you...
8 Web Design Typography Trends Set To Dominate 2020
Typography trends are constantly evolving. So, what message is your website communicating to your audience? Typography is more than just your font size or choice. It’s the way your brand connects with potential customers. It’s the ease with which people can engage...
Top Resources for Solo Entrepreneurs Who Want to Boost Their Business
Success for small businesses often depends on a smart web presence and the ability to keep customers engaged, and there are several things you can do to get started that are budget-friendly.
PUT IDEAS INTO PRACTICE
Read with a goal. Choose one useful improvement.
Start with a question about your own website. Look for a clearer way to explain a service, make contact easier, or keep important information current.
Our website guides organize related topics into practical next steps. If you would like help applying an idea, talk with Eileen about your business and priorities.
YOUR NEXT STEP
Turn a useful idea into your next website improvement.
Talk with Eileen Forte about your website, your goals, and the support your business needs.